- Top-selling UK Dacia dealer, Ness Motors Inverness, reaches 1,000 Dacia sales
- 1,000th Dacia is the third Dacia model sold to the Brotherston family from the Scottish Highlands
- £1,000 celebratory reward donated by customer to Armed Forces charity Help for Heroes
- Dealership celebrates by launching exclusive Special Edition Duster Mie – packed with extra specification and limited to just 20 units
Ness Motors Inverness have just sold their one thousandth Dacia – making them the leading Dacia dealership in the UK – to the Brotherston family from the Scottish Highlands. Upon taking collection of their new Dacia Sandero Stepway Linda and John Brotherston were presented with a celebratory bottle of Champagne and £1,000 cheque to donate to a charity of their choice – Help for Heroes – by Renault UK Marketing Director, Mihai Bordeanu.
A family who clearly favour “function over frivolity” when buying cars this was the third Dacia for the Brotherston family – this new Sandero Stepway for their daughter joins the existing Duster and Sandero Stepway that are driven by Linda and John.
The big occasion also doubled-up as the official launch of the special edition Dacia Duster Mie, packed with extra specifications, and exclusive to Ness Motors, with only 20 units made.
It is currently milestone after milestone for the darling of the European car market, as last month Dacia handed over its 25,000th model sold in the UK just 18 months after crossing the channel. But it seems to be north of the border where customers have really taken the Romanian brand to heart, with Ness Motors officially leading the way. The group which operates three Dacia dealerships – Inverness, Elgin and Perth – said it now shifts one in every 25 Dacias sold in the UK.
Scott Lauder, Chairman, Ness Motors Inverness, said: “They do everything they want in a car but cost a lot less than other options. They like the straightforward approach of function over frivolity.
“As both Linda and John will be retiring soon both the Dacia Duster and Dacia Sandero Stepway provide them with the right cost of motoring. The fact it is a Renault engine under the hood provides additional peace of mind.”
Linda and ex-serviceman John first saw Dacia’s “shockingly affordable” TV advertising campaign and were immediately attracted by the cost of buying and running the award-winning range, with John clocking up fuel-costly distances on 210-mile round-trips from home in Watten to Inverness and on driving holidays in France. Once they went Dacia, and saved considerably on fuel and insurance running costs, they have never looked back.
Lauder added: “Living in the north of Scotland, winter weather can be unpredictable so the 4x4 Duster provides peace of mind. They were so impressed by the quality that they decided the Sandero Stepway would make an ideal second car, and also the right choice for a new car for their daughter.”
Renault’s value offshoot is famed for its shockingly affordable, high-quality cars. Its four-model range of Sandero, Sandero Stepway, Logan MCV and Duster kicks off at just £5,995. All the latest information on Dacia’s multi-award-wining line-up is available at www.dacia.co.uk and on twitter @daciauk.
For more information on Ness Motors and to enquire about the limited edition Duster Mie, which comes with 16-inch ‘Yuman’ alloy wheels, leather interior, metallic ‘Caspian Blue’ paint, integrated DAB radio, satellite navigation and rear parking sensors, and starts at £17,995, visit www.nessmotors.com.