A fresh look for Dacia
Renewing our promise to deliver simplicity, durability and accessibility - new logo, colours, and a completely updated line-up.
Dacia continues to evolve with the times, always adapting to suit your needs. Having updated our entire vehicle line-up, we open a new chapter by revamping our brand identity , making it more distinctive and modern.
Originally revealed only in our communications, our new branding can now be found on all our cars as well as on signs outside our dealerships.
Not all models shown available in the UK.
What’s new?
Dacia Link Emblem
The emblem features a conjoined D and C. This symbolises the strong connection and trust between Dacia and its customers (hence the name 'Dacia Link').
See it on all our models now: front end, hub cap, multimedia interface, and more.
Logotype
5 letters in a minimalist design, reflecting the spirit of the brand: durable and essential.
Check out the logo on all the exteriors and interiors of our cars.
Colours
Introducing the new shade: Dusty Khaki.
This shade of khaki is inspired by nature and sets the tone for a new colour palette adopted throughout the line-up.
Range levels
We renamed our range levels to make our vehicle line-up even clearer.
Essential is the entry point to the Dacia range with Expression forming the core. Journey is the most highly equipped and Extreme is the perfect fit for getaways.
Curious about the final result?
See the new design of our models.
Explore our cars in augmented reality
Select a model and trim shade, then see how your newly rebranded Dacia looks directly in your garage, in the middle of your living room, or sitting on the corner of your desk! Use the app to make a tour of the car, explore its interior, examine close up and in detail, and even share photos with your friends and family.
